There are numbers of email marketing tools; some of the unbiased and relevant choices are,

Hubspot email marketing tool

Sender

Omnisend

Mailchimp

Mailerlite

Mailjet

Active campaign

Moosend

Mailerlite

Campaign Monitor

Convertkit

Getresponse

Aweber

Active campaign

Autopilot

Ontraport

I contact

As you know, these tools allow you to automate your email marketing. But the main thing is how you choose one tool that suits your business. Right?

Let’s make it simple,

If you have a small business or enterprise, then you can use active Activecampaign

If you are in small agencies or nonprofit organization, then you can use Moosend

If you are in B2B service companies, then you can use  Hotspot

If you are in eCommerce, then you can use omniscient

Rejoiner is best for managed email marketing

Convertkit is best for bloggers

Sendinblue is best for transactional emails

Autopilot is best for marketing automation

For personal projects, you can use mailer lite

Moonmail for developers.

So from the above distribution and categories, now you may have clarity on what you should pick and what is good for your business.

That’s the part of selecting better tools that suit your business. The next thing is setting up all the campaigns and things in alignment with your purpose .what you want to deliver to your audience, how they want you to show up, and call to action. This all requires content creation, content writing, copywriting. you should be known the strategy behind how to present your story and content in such a manner that your audience will not deny to read. you need to nourish your audience before you pitch your services. As a marketer, you know, building trust and getting to know who you are is most important than anything else. As a marketer, you should have patience with what you are doing.